Insights for creators
2026-06-15
The Glassdoor for Creators: Why Sponsorship Rate Transparency Matters
Brands have always known what creators charge. Creators haven't known what brands pay. That information gap costs creators money every single day.
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2026-01-10
How to price newsletter sponsorships
There's a formula that works — and most newsletter creators aren't using it. Here's how to calculate a defensible rate for your next sponsorship.
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2025-12-15
What is Creator Rates — and why does it exist?
Most creators are flying blind on pricing. Creator Rates was built to fix that with real market data, not industry averages.
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2025-12-01
Why industry benchmark reports miss the mark on creator sponsorship fees
Annual reports on creator rates look authoritative. But most of them are too old, too broad, and too opaque to actually help you price your next sponsorship.
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2025-11-15
The best creator rate comparison platforms
FYPM and Clara are the two names most creators have heard of. Here's how they compare — and what to look for.
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2025-11-01
What should you charge for sponsored content?
Most creators price based on gut feel or what a friend charges. Here's how to use data to set a rate you can defend.
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